Starter
For one person working a single market.
$49.95/month
Start free trial- 10,000 messages a month
- 500 a day
- 10,000 prospects
- 3 sending numbers
SMS outreach for real estate investors and agents
Your Twilio account. Your numbers. Your reputation.
Every other platform in this category resells you messaging at a markup and keeps the numbers on their account. TextLaunchPad connects to your Twilio, so the numbers are yours, the sending reputation you build is yours, and you pay Twilio their price rather than ours.
No card to look around. A card starts the trial and unlocks sending.
0%
markup on every message you send
9–7
quiet hours, in the recipient’s own timezone
3
suppression lists checked on every send
100%
of the numbers stay on your account
The difference
What “bring your own Twilio” actually changes
It sounds like a setup step. It is the whole commercial and operational difference between this and everything else you are comparing it to.
The numbers are yours
They sit on your Twilio account, registered to your business, under your 10DLC brand. If you stop paying us tomorrow you keep them. On a reseller, the numbers are theirs and leaving means starting your sending reputation over from zero.
The reputation is yours
Carriers judge a number by the traffic that has come from it. On shared reseller infrastructure you inherit whatever the other tenants on your route have been doing. Here the only sending history attached to your numbers is your own.
You pay Twilio, not a markup
Per-message cost goes to Twilio at Twilio’s published rate. We charge a flat platform fee for the software and take nothing per message, so scaling your volume does not scale what you pay us.
With TextLaunchPad
- You
- Your Twilioyour account
- Carriers
The numbers and the sending history live on an account with your name on it.
With a reseller
- You
- Their Twiliotheir account
- Carriers
Priced with their margin, and sharing a reputation with everyone else on it.
Bring your own Twilio, against reselling
| Feature | TextLaunchPad | Resold messaging |
|---|---|---|
| Whose account the numbers sit on | Yours | Theirs |
| Who bills you per message | Twilio, at their rate | The platform, at their rate |
| Sending reputation | Only your traffic | Shared with other tenants |
| If you leave | Numbers and history stay yours | Start again on new numbers |
| What you pay us | A flat fee, whatever the volume | More as you send more |
| Ready to send on day one | No — 10DLC review first | Usually yes |
- Whose account the numbers sit on
- Here: Yours
- Resold: Theirs
- Who bills you per message
- Here: Twilio, at their rate
- Resold: The platform, at their rate
- Sending reputation
- Here: Only your traffic
- Resold: Shared with other tenants
- If you leave
- Here: Numbers and history stay yours
- Resold: Start again on new numbers
- What you pay us
- Here: A flat fee, whatever the volume
- Resold: More as you send more
- Ready to send on day one
- Here: No — 10DLC review first
- Resold: Usually yes
The honest trade-off: you have to create a Twilio account and get a 10DLC brand registered before you can send, and carrier review takes a few days. A reseller can have you sending sooner because they have already done that on their own account — which is exactly why the numbers and the reputation stay theirs.
The dashboard
Numbers you can act on, not a vanity count
Every account gets this view: what went out, what arrived, what people said back, and which number is starting to draw opt-outs. The figures below are illustrative, shaped like a real account’s week.
Sent this week
4,812+6%
Compared to last week
Delivered
84.1%+2%
Compared to last week
Replied
5.7%+1%
Compared to last week
Opted out
1.4%-0.3%
Compared to last week
Sent and delivered, by day
This week · weekends offSent a day
962
Delivered a day
810
What the replies meant
Sorted by the inboxTexts that actually land
Sending thousands of texts and hearing nothing back? Most of them never arrived.
Since 10DLC, the problem is not sending. It is the messages the carriers quietly drop, and the numbers that die under you without a word. TextLaunchPad treats delivery as the job.
See why each message failed
Not a failure rate. Each reason, named: carrier filtered, bad number, unregistered, opted out. A bad list and a spam filter need opposite fixes, and this is the page that tells them apart.
Numbers rotate before they burn
Every number is scored on age, volume today, opt-outs and delivery. The healthiest with the most headroom sends next, and a number that crosses the line rests instead of being run into the ground.
The recipient’s hours, not yours
Sends wait for the recipient’s own morning, by their state, and stop at their evening. A 9 AM run from Virginia does not wake somebody in California at six.
Built by a Fairfax investor who texts sellers every week, on this software, from these numbers.
10DLC done with you
Stuck on 10DLC registration? We do it with you on your first call.
Brand, campaign, the opt-in language carriers actually approve: the registration is inside the app, and a person walks you through it in week one. Your texts then go out from your own Twilio numbers, at Twilio’s price, with no per-message markup from us.
Registered right the first time
The app collects what The Campaign Registry asks for and says, before you submit, which fields draw a rejection. Rejected once? It reads the carrier’s reasons and fixes the wording with you.
Your numbers, your brand
The numbers sit on your Twilio account under your 10DLC brand. Leave tomorrow and you keep them, with the sending reputation you built. On a reseller you start from zero.
Compliance built in
Opt-outs honored on every line a person owns, litigator lists scrubbed on import, quiet hours enforced per recipient. The rules that keep a texting business out of court are not settings you have to remember.
Fourteen days free once you add a card. Your registration call is booked on the day you sign up.
Getting started
How it works
- 1
Connect your Twilio
Paste your Account SID and Auth Token. Register your 10DLC brand and campaign — carriers review it, which takes a few days. Everything else works while you wait.
- 2
Bring your list
Upload prospects by CSV and map the columns once. Opt-outs, wrong numbers and litigators are held on suppression lists that every send is checked against.
- 3
Send, or let the scheduler
Work a batch by hand, or hand it to the scheduler with a daily cap and a send window. Message variations keep every send from looking identical to a carrier filter.
- 4
Work the replies
One inbox, sorted by what people actually meant rather than by arrival time — interested, question, not interested, wrong number, opted out. Sequences follow up on the ones that go quiet.
Control
Sending, on a leash you set
The fastest way to lose a number is to send like software. Every control here exists because a carrier is watching the pattern, not just the words.
A daily cap and a window, not a firehose
Hand a batch to the scheduler and it paces the sends across the hours you allow, in the recipient’s timezone rather than yours. It stops at the cap, it stops outside the window, and it stops on a day you marked off.
- Quiet hours resolved per recipient, not per account
- A daily ceiling per number, and one for the account
- Message variations, so no two sends read identically
Follow-ups that stop when someone answers
Most people never reply to a first message. A sequence keeps going for you on a schedule you choose — and the moment somebody responds, or opts out, it takes them off it. Nobody gets a scripted follow-up after they have already said something.
- Any number of steps, spaced in days you set
- Stops on a reply, an opt-out or a wrong number
- Each step pulls from its own pool of wordings
Three lists, and everyone who said no in words
Suppression is not a screen you visit. It runs on the send itself, so a campaign, a sequence and a person clicking send by hand are all checked against the same thing — and the check cannot be switched off for a particular campaign.
- Your DNC list, where opt-outs land, plus wrong numbers and known litigators
- And separately: anyone whose reply meant no, whether or not they used the word STOP
- An opt-out applies across every number you own, not just the one they answered
One template, no two sends alike
A thousand identical messages is the pattern a carrier filter is looking for. Write the alternatives into the template and each send picks its own, so a batch goes out as a thousand slightly different messages rather than one repeated a thousand times.
- Alternatives written inline, as
[Hi/Hey/Hello] - Merge fields fill from the prospect and are never spun
- The editor and the sender read one definition, so a template that passes cannot be mangled on the way out
AI, on your own key
12 agents that work the account while you sleep
9 of them run on your own AI provider key, billed to you at cost, with no surcharge from us. None of them sends a text you would not: the ones that write, write drafts, and the ones that send only send what you allowed.
Drafts wait for a person
This is cold outreach to consumers, where one mishandled opt-out costs more than a month of software. So the boundary is built in: the agents read everything and write most things, and what goes out without you is exactly the set you switched on.
- Every draft waits in one queue, with what the reply meant beside it
- Only the reply types you allow go out on their own, and only when the agent is sure
- An interested seller is escalated to you, never answered by a machine
- Opt-outs and wrong numbers are honored, never argued with
Reply triage
AI · advises
Reads every incoming text and sorts it by what the person meant — interested, question, not interested, wrong number, opted out — so the inbox opens on the ones worth answering.
Reply agent
AI · sends what you allow
Drafts the answer to every reply. The reply types you allow go out on their own when it is sure; anything it is not sure of waits in the queue. An interested seller is handed to you, never auto-answered.
Qualification
AI · drafts for your review
Reads the whole thread, works out what is still unknown about the seller — timeline, condition, price — and writes the next message to find out.
Follow-up strategist
AI · drafts for your review
For one prospect, picks up where the conversation stalled and drafts the message that moves it, in your voice rather than a script’s.
Revival sweep
AI · drafts for your review
Once a day, finds interested leads that have gone quiet past the bar you set and queues a follow-up for each. It leaves alone anyone who said no, opted out, or was hostile.
Template writer
AI · drafts for your review
Writes your starting templates with the alternatives built in, and a quick reply for each kind of response — proposed for review, saved only when you say so.
Scheduler pacing
AI · advises
Decides how big each slice of sends should be from live delivery and opt-out numbers. It can only slow things down: quiet hours, caps and suppression are code, not a suggestion.
Deliverability guardian
AI · advises
Reads your own delivery, failure and reply numbers per number and per template, and says what to do — rest a number, rewrite a template, check the registration — or that all is well.
Briefing
AI · advises
Ranks what the account needs from you this morning, from the same numbers the dashboard shows. On the dashboard when you ask, and in your inbox on Monday morning.
Campaign alerts
A rule, no AI needed
Every day, each campaign that sent enough to judge is checked against the delivery and opt-out lines. One that slips gets a note and you get an email — once, not every morning.
Carrier-word check
A rule, no AI needed
As you type a reply or a template, the words carriers filter on are pointed out before you send. Said, not enforced — you can see the warning and decide.
Performance-weighted draw
A rule, no AI needed
Templates that draw replies get sent more often, and one doing badly is drawn less but never stopped — that is how you find out whether it has improved.
The product
What you get
Campaigns and batches
Build a list, pick a template, send in batches with a delay between messages. Skipped prospects say why they were skipped.
A scheduler that stops itself
Daily caps, a send window, pause and resume mid-run. It stops when your plan’s ceiling is reached rather than failing message by message.
Inbox sorted by intent
Replies are read and grouped — interested, question, not interested, wrong number, opted out — so the ones worth answering are not buried under the ones that are not.
Follow-up sequences
Multi-step follow-ups on a schedule, with per-step templates. Someone who replies drops out automatically.
Deliverability reporting
Delivery and failure rates split by cause, and opt-out rate per sending number — because a bad number is a reputation problem and a bad list is a data problem, and they need opposite fixes.
Pipeline and reminders
Lead stages through to closed, with the closed amount attributed back to the campaign that found the seller.
Compliance
Compliance controls, described plainly
Whether your outreach is lawful depends on your list, your consent and your jurisdiction — not on which software sent it. What we can tell you is exactly what the software does.
Quiet hours, in the recipient’s timezone
Sending is confined to 9am–7pm local to the person receiving it, derived from their state — tighter than the 8am–9pm federal rule, on purpose.
Opt-outs in plain English
Replies are read for intent, so “please stop texting me” is honored the same as STOP. An opt-out suppresses the person across every number you own.
Suppression lists checked on every send
Your own DNC list, wrong numbers and known litigators are excluded automatically, permanently, and without you having to remember.
Per-number opt-out monitoring
Opt-out rate is tracked per sending number and flagged before a carrier notices, so you can retire a number rather than lose the route.
Opt-out rate by sending number
Last 30 daysTextLaunchPad is software, not legal advice, and nothing here is a representation that any particular campaign complies with the TCPA, state law or carrier policy. You are responsible for your list, your consent and your content — see the Acceptable Use Policy.
Pricing
One flat fee, in three sizes
A flat platform fee. Twilio bills you separately for the messages themselves, at their rate — we take nothing per message. Every tier has every feature; pick the size you send at.
Most operators
Growth
The same product, sized for several markets at once.
$99.95/month
Start free trial- 20,000 messages a month
- 1,000 a day
- 50,000 prospects
- 10 sending numbers
Scale
The same product again, sized for a team at volume.
$149.95/month
Start free trial- 50,000 messages a month
- 2,000 a day
- 200,000 prospects
- 50 sending numbers
Every plan includes
The tiers differ in how much you can hold and send, and in nothing else.
- Bring your own Twilio - you pay the carrier directly, with no markup
- Your numbers and your sender reputation stay yours
- DNC, wrong-number and litigator scrubbing on every import
- Campaigns, scheduling and follow-up sequences
- Shared inbox with reply triage and deliverability reporting
- AI drafting and quick replies on your own AI provider key
Compare the plans
| What | Starter | Growth | Scale |
|---|---|---|---|
| Monthly price | $49.95 | $99.95 | $149.95 |
| Messages a month | 10,000 | 20,000 | 50,000 |
| Messages a day | 500 | 1,000 | 2,000 |
| Prospects stored | 10,000 | 50,000 | 200,000 |
| Sending numbers | 3 | 10 | 50 |
| Per-message cost | Twilio’s rate, no markup | Twilio’s rate, no markup | Twilio’s rate, no markup |
| AI features | On your own provider key, at cost | On your own provider key, at cost | On your own provider key, at cost |
| Free trial | 14 days, from the day you add a card | 14 days, from the day you add a card | 14 days, from the day you add a card |
| Bring your own Twilio - you pay the carrier directly, with no markup | |||
| Your numbers and your sender reputation stay yours | |||
| DNC, wrong-number and litigator scrubbing on every import | |||
| Campaigns, scheduling and follow-up sequences | |||
| Shared inbox with reply triage and deliverability reporting | |||
| AI drafting and quick replies on your own AI provider key |
Every tier has every feature. The tiers differ in how much you can hold and how much you can send, and in nothing else — there is no feature held back to sell you the next one up.
No per-message markup and no AI surcharge. Messages are billed by Twilio and the AI features run on your own provider key, billed to you at cost — the software is the only thing you pay us for.
Questions
Questions
Do I need a Twilio account before I sign up?
No. Sign up and look around first. You will need one — plus a 10DLC brand registration — before a single message can go out, and the app walks you through both.
How long does 10DLC registration take?
Carrier review, not ours. It is typically a few business days and we cannot promise a turnaround, because the decision is not ours to make. You can import lists, write templates and build campaigns while it is pending.
What does it cost to actually send a message?
Twilio’s published rate, billed by Twilio to you. We do not mark up messaging and we do not resell it, so the per-message cost is between you and them.
What happens to my numbers if I leave?
Nothing. They are on your Twilio account and they stay there, along with the sending history attached to them.
Can I bring my own AI key?
Yes, and you have to — reply triage and drafting run on your own provider key and bill to your account. Sending, campaigns and the inbox work without one.
Do the prices include the messages?
No. Twilio bills you for the messages themselves at its published rate, and we take nothing per message. The platform fee is the only thing you pay us.
Can I change plans later?
Yes. Move up or down from Settings → Plan in the app. A change revises your PayPal subscription, which asks for your approval, and the new ceilings apply from then on.
What happens when I reach my plan’s ceiling?
Sending stops at the ceiling rather than failing message by message — the scheduler pauses and resumes when the month rolls over, or sooner if you move up a tier. There is no overage, so nothing extra is charged.
Is this TCPA compliant?
That is a question about your outreach, not about the software. Whether a message is lawful depends on your list, your consent and where the recipient lives. What the software gives you is described above under Compliance controls: quiet hours in the recipient’s own timezone, opt-out detection in plain English, suppression checked on every send, and opt-out monitoring per number. Talk to your own attorney about the rest.
Still deciding?
Sign up without a card and look at the whole thing — templates, campaigns, sequences, the inbox. A card starts the fourteen-day trial, and the trial is what unlocks sending. Nothing is charged until it ends, and you can cancel before then.
Own the numbers you send from
Free trial. Look around without a card; add one when you want to send.
Start your free trial